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Announcing the new Autogrow by Bluelab logo

By The team at Bluelab on January, 20 2023
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The team at Bluelab

Since April 2022, Autogrow has been part of the Bluelab brand family. Today, to reflect that change, we are launching a new logo — one that better reflects the evolution of Autogrow and Bluelab together.

Our main intention for this post is to let you know about the change, so you won’t be surprised when things look slightly different.


Autogrow by Bluelab animation gif


Our new Autogrow by Bluelab logo is a representation of our visual identity and vision for how our two brands will continue to evolve and grow together.

Here's what this means for you. 

Our vision and mission

Bluelab and Autogrow by Bluelab remain committed to our shared vision of a healthier world. We are committed to making CEA more accessible to more people and helping growers to produce crops in ways that are low-impact, abundant, and sustainable.

The Bluelab product ecosystem enables growers to understand their growing environment, from handheld meters to full multi-room automation.

Addition of Bluelab parts and accessories

The Bluelab pH Probes are best-in-class, and we'll be adding them to all Autogrow products. Bluelab pH probes are double-junction, waterproof, and have a six-month warranty. They are easy to clean and calibrate. When you purchase an Autogrow product, you may also see Bluelab parts and accessories to support your purchase. All additions are highly compatible and have warranties.

Your support team just got bigger

When you call to receive support, you’ll still hear all the familiar voices, plus some new ones. The Bluelab team has been fully trained in Autogrow products and is ready to help with your support queries. You’ll also notice emails will come from Bluelab, not Autogrow.

Over the next few months, you’ll see more alignment from Autogrow by Bluelab; on the website and social media, our catalogs and products, and in advertising.

We can’t wait to take you on this journey with us.

Let us know if you have any questions in the comments below.

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